Advertising and publicity: Suggested new applications for tourism marketers

Marsha D. Loda, William Norman, Kenneth F. Backman

Research output: Contribution to journalArticlepeer-review

25 Scopus citations

Fingerprint

Dive into the research topics of 'Advertising and publicity: Suggested new applications for tourism marketers'. Together they form a unique fingerprint.

Business & Economics

Social Sciences

Engineering & Materials Science

Earth & Environmental Sciences